‘Smart Everything’ is
We see a rapidly evolving landscape for device and sensor makers. As these markets are still maturing, having new or more powerful devices can bring you ahead of your competition. We believe however that the availability of powerful, affordable and reliable devices and sensors will quickly become the norm. This applies to both sensors but also to a wide range of ‘smart’ devices like construction equipment, traffic lights and industrial production equipment.
This pressures device and sensor makers to look for ways to increase the value their products bring to their customers. Providing digital services that transforms the data into valuable business insights is a great way of moving your offering up the value chain. It will also lay the foundation for building up a recurring revenue stream next to the revenue generated from selling your sensors or devices or potentially even transform your entire offering into a subscription-based business model.